Mahindra ’s first All-New

Mahindra ’s first All-New Thar#1 to be auctioned online for charitable cause

-

Mahindra & Mahindra Ltd, part of the USD 19.4 billion Mahindra Group, today announced that the first All-New Thar#1 will be up for auction later this month to raise funds for select charitable organizations supporting COVID-19 relief work..

Auction registration opens today and one can click on https://auto.mahindra.com/events/all-new-thar-auction to register
Auction goes live on September 24 and closes on September 29, 2020

Mumbai, September 19, 2020: Mahindra & Mahindra Ltd, part of the USD 19.4 billion Mahindra Group, today announced that the first All-New Thar#1 will be up for auction later this month to raise funds for select charitable organizations supporting COVID-19 relief work. The registration for the online auction opens today (click on https://auto.mahindra.com/events/all-new-thar-auction to register) and the bidding will be held between September 24th and 29th, 2020.

One lucky buyer will not only have the chance to own the coveted All-NewThar#1 but also contribute towards a noble cause related to COVID-19 relief work. This one of its kind All-New Thar will come emblazoned with the Thar#1 badge, distinguishing the owner as the very first one.

Other exclusive and distinguishing features on this All-New Thar #1 will include customized badging on the vehicle which will flaunt the owner’s initials, carry serial number ‘1’ on the decorative plate on the dashboard and leatherette seats.

Registering for the auction:

  1. Registration opens September 19, 2020
  2. Participant comes on designated registration website – https://auto.mahindra.com/events/all-new-thar-auction
  3. Participant can view information and click on the registration button
  4. Participant provides details required as part of the registration process
  5. Participant accepts terms and conditions, verifies mobile number and pays caution deposit
  6. Upon registering successfully, the participant will receive an SMS notification

Please use the following hashtags for social media updates:
#MahindraThar
#givetoget
#ExploreTheImpossible

About Mahindra

The Mahindra Group is a USD 19.4 billion federation of companies that enables people to rise through innovative mobility solutions, driving rural prosperity, enhancing urban living, nurturing new businesses and fostering communities. It enjoys a leadership position in utility vehicles, information technology, financial services and vacation ownership in India and is the world’s largest tractor company, by volume. It also enjoys a strong presence in agribusiness, aerospace, commercial vehicles, components, defense, logistics, real estate, renewable energy, speedboats and steel, amongst other businesses. Headquartered in India, Mahindra employs over 2,56,000 people across 100 countries.

Read similar News Here

Learn more about Mahindra on www.mahindra.com / Twitter and Facebook: @MahindraRise